We use Modern Standard Arabic for most campaigns, but also localize into Gulf, Egyptian, or Levantine dialects when regional relevance is key.
We specialize in the GCC (UAE, Saudi Arabia, Kuwait, Qatar, Bahrain, Oman) and also target Egypt, Jordan, and other Arabic-speaking markets when it makes sense to do so. Most our clients see the best results by only targeting the GCC.
Our team handles all Arabic content creation, translation, and campaign management for you. Many Arabs also speak English, but use the internet in Arabic most of the time. So we reach them in Arabic, but oftentimes you can follow up with them in English and have success